
Why We Exist
Mission
We empower outfitters, guides, and outdoor enthusiasts to become their best selves by engaging with the great outdoors and working together to take care of it for their own enjoyment and the benefit of future generations.
Core Tenets:
Enrich lives.
Cherish wilderness.
Build community.
Vision
We are making GuideTime the most sought-after platform by which world-class outfitters and guides can do more of what they love to do – provide enriching life experiences for outdoor enthusiasts. We are fostering communities of people who support one another and take care of the great outdoors together.
Values
Honesty: We are open and transparent, tell the truth, and act with integrity, courage, and humility.
Trust: We listen well, discern before we decide, and do what we say we will do. We rely on others to do the same.
Caring: We are kind, compassionate, and always seek to serve.
Stewardship: We act responsibly and ethically to protect and promote what is entrusted to us.
Growth: We intentionally and continually learn and improve.
Community: We unite around our mission, vision, and values. We support and encourage one another and foster like-minded communities throughout our ecosystem.
Passion: We believe wholeheartedly that our mission is good for the world, and we are excited about fulfilling it. We believe there are no limits.